WTF Friday

At varying points during the day at work I receive calls from telemarketers, you know the usual "I would like to speak to the person who handles your long distance." Anyone who has answered phones in an office has experienced this. Today I received a similar phone call although the telemarketer asked, "I would like to speak to whomever is in charge of your bottled water account."

WTF?

Think about the idea of bottle water in general for a moment. Actually, let's take a step back. Water, it is one of the most abundant resources on our planet. It comes salted, unsalted or flavored and in many varieties. Those of us privileged enough can simply walk up to a faucet, turn a knob and presto, fresh water for all your needs. One day someone thought, "Hey we could package this stuff (mostly) everyone has access to and sell it!" Along that line of thought, I could process clean air, compress it and sell it to general populous of sheeple. In fact, living in Los Angeles I believe bottled air would probably sell quite well.

From this phone call, I can also assume there are companies who actually have a "bottle water czar". What sort of education or training does one need to become a bottled water aficionado? Do they hold regular tastings? How does one select the best bottled water for their company? Someone answer me these questions three!

Also, think about this for a moment. When you buy bottled water you are buying tap water. No matter how rigorously they purify, cleanse or do whatever it is they do, in order to get the water into the bottle it has to come out of a tap. There really isn't any way around it.